Legal information

Disclaimer

Fiscal Flow is the trading name of Unskipped Ltd, a company registered in England and Wales. We build and run client acquisition systems for accounting and CPA firms. This page explains what our website content is, what it is not, and how to get conclusions you can actually act on. It sits alongside our Privacy Policy and our Terms and Conditions.

Last reviewed: 8 September 2026

What this disclaimer covers

Fiscal Flow is the trading name of Unskipped Ltd, a company registered in England and Wales under company number 14533994. This disclaimer applies to everything we publish, including pages on fiscalflow.uk, blog posts, guides, downloadable PDFs, checklists, calculators, tools, quizzes, email newsletters and social media posts. It should be read alongside our Privacy Policy and our Terms and Conditions, which together set out how we handle your data and the terms on which this website is made available to you.

General information, not advice

Important

Everything published on this website is general information about marketing, client acquisition and operational systems for accounting and CPA firms. It is written for a broad audience and cannot take account of your particular circumstances: your firm's size, structure, client base, budget, regulatory obligations or existing systems. Nothing here is professional, legal, tax, accounting or financial advice, and it should not be treated as a recommendation to take or avoid any specific course of action. If you act on general content alone, that decision is yours and the outcome sits with you. For guidance on your own situation, engage us formally or speak to a suitably qualified adviser.

We are not a regulated firm

Fiscal Flow is a marketing and growth systems supplier. We are not a firm of accountants, we are not registered or supervised by any accountancy professional body, and we do not provide accountancy, tax, audit, bookkeeping, payroll or any other regulated professional service. Our clients are the regulated firms, not us.

Where our content refers to tax rules, filing deadlines, Making Tax Digital or anything else in the regulatory landscape, it is context for a marketing decision rather than technical guidance, and it is written for readers who already hold that expertise. Check the current technical position with HMRC, GOV.UK, your professional body or a qualified adviser before relying on it.

Where we produce advertising or website copy for a client, we draft it and the client approves it. Responsibility for confirming that published material meets the requirements of a firm's regulator and professional body remains with that firm.

Accuracy and currency of content

We research what we publish, and we are open about how quickly it dates.

Accurate at the time of publishing

We research each article, guide and tool before it goes live, and it reflects our understanding of the market, the advertising platforms and the relevant rules on the date of publication. Publication dates are shown where they apply. Content is not revisited automatically once it is live.

Benchmarks and costs move

Advertising costs, conversion benchmarks, platform policies and software features change constantly, sometimes within a single quarter. Any cost per lead, cost per client or conversion rate we publish describes what we saw at the time, in a particular market, at a particular budget. It is not a rate card and it is not a forecast for your firm.

We do not promise updates

We update material when it makes sense to, but we do not commit to reviewing or correcting every page as the market shifts. Treat anything published more than twelve months ago with caution, and check the current position with the platform concerned or with us.

Verify before you commit

Where a decision involves committing advertising spend, signing a supplier contract, publishing a claim about your own services or anything your regulator would need to see, confirm the position properly before you act. The same applies to any figure taken from a guide, an article or a tool on this website.

No client relationship is created

Important

Reading this website, downloading a guide, using a tool, subscribing to the newsletter, completing an enquiry form, taking the qualification quiz or booking and attending a growth call does not create a client relationship with Fiscal Flow. A client relationship begins only when both sides sign a written Engagement Letter setting out scope, responsibilities and fees. Until that document is signed, we are not acting for you, we are not responsible for decisions you make, and the contractual protections set out in that agreement do not apply. Conversations before engagement are exploratory and are intended to establish whether our systems fit your firm.

Results and case studies

Case studies, testimonials, screenshots and figures on this website describe what happened for particular firms in particular circumstances, with a particular budget, offer and market. They are illustrations of work we have done, not a prediction of what will happen for you. Results vary with the market, the competition, the budget committed, the strength of the offer and how enquiries are handled once they arrive.

We do not guarantee a number of enquiries, appointments or clients, or a particular cost per client. Where we agree performance objectives with a client, those objectives direct our work and are reported against honestly, but they are objectives rather than warranties. The full position is set out in that client's Engagement Letter.

External links and third parties

This website links to third party sites, including GOV.UK, HMRC, Companies House, Trustpilot, software providers and sources cited in articles. We have no control over those sites, their content, their security or their availability, and what they publish can change without notice. A link is a signpost to something we found useful at the time; it is not an endorsement of that organisation, its products, its pricing or any advice it gives. Check the terms and privacy policies of any third party site before you use it or share information with it.

Calculators, tools and quizzes

Any calculator, estimator, scorecard or quiz on this website produces indicative figures only, based on the limited inputs you provide and on general assumptions about how firms in your position tend to perform. These tools cannot see your actual conversion rates, your cost base, your capacity to onboard new clients or your existing commitments.

Outputs such as projected revenue, cost per client, return on advertising spend or growth potential are illustrations for discussion. They are not a quote, a forecast, a valuation or a figure to put into a budget, a funding application or a business plan. Where you need numbers you can act on, we produce them from your own data as part of a formal engagement.

Liability for website content

This section is about the material we publish here. Liability for work we carry out for clients is dealt with in the Engagement Letter.

If you are a client, the liability position for the services we deliver is governed by your signed Engagement Letter and the terms attached to it. That document leads. The paragraphs below apply only to the free content published on this website and to visitors who are not engaged clients.

What we do not limit

Nothing on this page limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited or excluded under the law of England and Wales.

What we do limit

To the fullest extent permitted by law, we are not liable for loss or damage arising from reliance on website content alone. That includes lost revenue, lost profit, wasted time or advertising spend, business decisions taken on the strength of a guide, and any indirect or consequential loss. This applies whether the content was read on the site, downloaded or received by email.

When you should engage us

If you have a specific situation and you need conclusions you can act on, the route is to book a call through our contact page and, where the fit is right, engage us in writing. From the date the Engagement Letter is signed, our responsibilities, the scope of work and the liability position are governed by its terms rather than by this page.

Copyright, changes and contact

Content on this website, including text, frameworks, diagrams, images and downloadable resources, belongs to Unskipped Ltd or is used under licence. You are welcome to read it, quote short extracts and share links with clear attribution to Fiscal Flow. Reproducing, republishing or adapting it for commercial use requires our written permission. Our Terms and Conditions set out the full position on intellectual property.

We may update this disclaimer as our services, tools and website content change. When we do, we will amend the last reviewed date shown at the top of this page. Continuing to use the website after a change means you accept the version published at that time.

If something on this page is unclear, or you think content we have published is inaccurate or out of date, write to us and tell us which page or resource you mean. We will look at it and reply.

Legal queries: info@fiscalflow.uk — Response within 5 working days
Company: Unskipped Ltd, trading as Fiscal Flow
Registered address: 40 Borrowdale Avenue, Ipswich, England, IP4 2TG
Companies House: 14533994