SEO for Accountants that ranks for the clients you want
SEO for accountants that puts your firm in front of firms and owners searching for an accountant, and turns the visit into a booked call. We have worked with over 70 accounting firms in the UK and US. Guaranteed to work, or a full refund.
The pipeline behind it
Pipeline value is what the qualified leads are worth. Here is what it looks like on live work.
Wings Online Filings
Wings Online Filings: 154 enquiries and 46 clients won this year
DG Accountancy
Modelled, Google UK, 30 October 2026
Pipeline value is modelled: qualified leads multiplied by each firm’s average annual fee per client, £2,400 unless a firm’s own records show a different fee (Linktax £420, Set Up Stateside £2,500). It measures opportunity, not revenue. Meta lifetime spend, GoHighLevel, Instantly and DataForSEO, 30 October 2026.
Where firms lose clients
Most accountancy sites are brochures. They rank for the firm’s name, nobody searches for it, and the visitors who do arrive have no reason to act.
What we run
SEO for accountants only pays when it ends in a signed client, so this is what runs behind it.
- A site built around the searches your clients make, with one page for each service, niche and place you serve
- A quiz and booking calendar on every page, so a visitor becomes a qualified lead in a minute
- Resource pages that answer the questions your clients ask before they hire
- Tracking that ties every ranking and click to pipeline value
How it starts
Day 1
Agree the target
We agree what SEO must deliver for your firm and write the target into the agreement before you sign.
Days 1 to 7
Build and go live
Seo is built and running by day 7, with qualified leads reaching your diary by day 10.
Days 10 to 90
Tune and check
We tune against pipeline value at day 30 and day 60, and check the target at day 90. If we miss it, you get a full refund.
What agencies sell separately
Meta ads managementVideo ad creativeSEO retainerWeekly bloggingFractional marketing directorWebsite designSocial media managementBespoke CRM with automationsAI lead procurement and bookingAppointment settingFractional salesOnboarding automation
One small monthly fee, plus a share of the fees from clients we sign.
Guaranteed to work, or a full refund.
Questions firm owners ask
What does seo for accountants include?
A site built around the searches your clients make, with one page for each service, niche and place you serve; a quiz and booking calendar on every page, so a visitor becomes a qualified lead in a minute; resource pages that answer the questions your clients ask before they hire; tracking that ties every ranking and click to pipeline value.
How long does seo for accountants take to work?
Your system is live in 7 days, qualified leads reach your diary by day 10, and your target is checked at day 90. If we miss it, you get a full refund.
Why do accountants need SEO as well as ads?
Ads stop when the budget stops. Rankings keep sending enquiries every month, and they are the cheapest source once they build. Most firms need both.
Shall we get your system live?
On a strategy call we look at where your firm leaks between a stranger and a signed client, agree a target in writing, and show you what the first 90 days would look like. If we are not the right fit, we say so.
- 7 daysfrom kick-off to your system going live
- 90 daysto hit your target, or a full refund
- 2 to 4 hoursof your time to get started
We take a limited number of firms per niche and per area. If your slot is available, we work with only one firm like yours and no direct competitors while you are a partner.
Prefer to start smaller? Ask about the 20-day sprint, fully refunded if we miss the agreed target.